About us

We are three women with three different stories — but one mission: to help every woman feel her best, in her body, on her terms.

Prime Shapewear was founded not in a boardroom, but in real life — in dressing rooms, after baby showers, before dates, and during long days when nothing seemed to fit right.

We were tired of shapewear that hurt, restricted, or made us feel like we had to be someone else. So, we created something better: shapewear designed by real women, for real bodies, with real lives.

From breathable fabrics to sculpting fits that move with you — every detail is crafted to give you comfort, confidence, and control.

Because shapewear shouldn’t change you. It should celebrate you.

Brianna – The Curve Queen
Brianna is a proud Latina-American with bold, beautiful curves. For years, she struggled to find shapewear that didn’t just fit — but celebrated her shape. Now, she’s found pieces that offer both comfort and confidence, letting her curves shine without compromise.

Ashley – The Strong Mama
After her second pregnancy, Ashley experienced significant weight gain and developed diastasis recti, which deeply affected her self-esteem. As a devoted mother of two, she battled postpartum depression and body changes. Today, she's embracing her journey with shapewear that supports her both physically and emotionally — helping her feel strong, confident, and like herself again.